Digital transformation doesn’t create value on its own — adoption does.

Too many transformation programmes focus on delivering new technology, only to see value leak away through poor change management, slow adoption, or unclear success metrics. What’s missing is a clearly defined path to value.

In this article, I explore how to actively manage the journey from investment to measurable outcomes — from problem definition and agile delivery through to user adoption and value realisation. I break down the key stages of the value journey, highlight where value is often lost, and share practical ways to shorten time to value while improving ROI.

If you’re leading a transformation, replacing legacy systems, or trying to turn strategy into real business outcomes, this is a practical guide to making sure your investment delivers.